The Jinny Advertising Service offers a fully-managed service for advertisers to implement their mobile marketing and advertising strategies. Advertisers can gain access to the mobile channel without having to set up their own connections to mobile operator networks.
Key Benefits
- Below-the-line advertising providing the highest levels of impact
- Access to highly-targeted inventory and permission based mailing lists
- Customer intelligence based on how individuals use their mobile phone
- Location profiles enabling advertising to be targeted to specific locations
- Uses a simple and intuitive user interface
- Delivery mechanisms that are measureable in terms of campaign statistics and campaign effectiveness
Intuitive Design Tools
Full dialogue with consumers is supported through capturing inbound messaging. For every mobile advertising type, there is a response mechanism and a tracking method which the Jinny Advertising Service can employ.
Consumer Dialogue
Full dialogue with consumers is supported through capturing inbound messaging. For every mobile advertising type, there is a response mechanism and a tracking method which the Jinny Advertising Service can employ. This dialoge can be designed easily and managed through the Jinny Advertising Service through powerful and flexible campaign mechanics.
Targeting Using Consumer Database
Powerful targeted outbound campaigns can be executed based on subscriber data built up from:
- Brand loyalty schemes
- Data from opt-in subscribers and
- Processed subscriber responses
To learn more about profiling, targeting and reporting with Jinny's mobile advertising offering, view the flash animation below.